Communication | Learning Outcomes
2003
page-template-default,page,page-id-2003,ajax_updown_fade,page_not_loaded,,large,shadow3
Learning Outcomes
B.A., Media Studies
- Explain and differentiate the main theories of mediated communication
- Apply theoretical constructs in the field of media studies to real-world situations
- Design and produce effective multi-mediated texts
- Construct effective spoken and written texts
- Demonstrate knowledge of appropriate research methods
- Deconstruct and critically evaluate written and visual texts
- Cultivate an appreciation for aesthetics and artistry in media production and content
B.A., Strategic Communication
- Explain and differentiate the main theories of strategic communication
- Apply theoretical constructs in the field of public relations and organizational communication to real-world situations
- Design and produce effective spoken, written and digital texts
- Demonstrate knowledge of appropriate research methods
M.S., Communication (and O.C.P., Public Relations/Promotions)
- Explain communication processes, internal and external, of an organization
- Be able to write appropriately and effectively in both academic and professional settings
- Employ research methods in the diagnosis of communication problems within organizations and between organizations and their target audiences
- Critique and evaluate existing models, approaches and theories in an organizational and/or intercultural context
- Examine the use and impact of communication technologies in the design and evaluation of public relations, strategic communication campaigns, and other organizational applications and
- Practice sound and ethical reasoning.