Communication | Multimedia Production and Distribution
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Multimedia Production and Distribution

While existing media traditions have conditioned us to train students into specialized in specific areas (e.g.: radio, film and television), the demands of the new technologies, audiences and industries, require us to train the total student: One who can communicate across multi-media platforms. This emphasis area aims to train students to reach, first of all, a theoretical understanding of how digital technologies have impacted all the communication contexts (interpersonal, professional, mass communication). Furthermore, they acquire the practical skills to apply those technologies in desktop-publishing, digital photography, Web-publishing, and multimedia production. This emphasis area attempts to transform our students into a total communicator who can reach audiences across media platforms.

CURRICULUM

(All are 3 credits)

COMM 227 Introduction to TV Production (or)

Introduce students to the terminology and workings of visual communication and broadcasting. Become acquainted with the structures and organization of TV stations and production houses. Practice basic hands-on production and storytelling and work across different media platforms. Learn about new trends in social media, run a youtube site and contribute to blogs.

COMM 228 Introduction to Digital Film Production

This course introduces students to filmmaking processes, techniques and technologies as powerful and creative tools for communication. Image creation, audio acquisition and post-production practices, conceive and investigate ideas, engage ina creative/critical process and utilize new media technologies to construct simple messages. Hands-on workshops, viewing of films and creating media.

COMM 231 Communication Technologies

Hands-on introduction of new technologies within this evolving field, utilizing and exploring communication and publication technologies for print and/or online channels. Participation in the creative process while developing needed technical skills tied to design and content creation.

COMM 230 Introduction to Mass Media

Study of the structure, roles and processes of the mass media. Primary emphasis is on radio, television and film. Examination of effects on society. CSUS Common Course.

COMM 255 Visual Communication (or)

Introduces the codes and conventions of visual communication through the study of photography, paintings, advertising campaigns, television, video, film and the web. Addresses the role of visual culture in a (multi)media immersed public domain.

COMM 220 Introduction to History of Film

Survey of 100 years of movies from all over the world. Emphasizes the development of film as a narrative art, using films that are breakthroughs in creative expression and audience involvement.

COMM 336 Media Literacy

A review of current changes in philosophy, content, and processes in media use and application as this use affects society and its value system.

Students must take at least 3 courses from the list below; all are 4 credits unless noted.
Students should complete COMM 231 prior to taking any of these additional courses.

COMM 329 Screenwriting

Development of critical thinking and debate skills as a basis for thoughtful and effective communication. Analysis of arguments and persuasive appeals.

COMM 332 Web-Publishing

Theoretical and practical knowledge tied to using digital technologies to create messages for different target audiences. Focuses upon the radical novelties that the Web introduces in the field of Mass Communication and the implication in the creation of meaning.

COMM 345 Writing for Electronic Media

How to research, create, write, and produce news stories and narratives for broadcast and web-based media.

COMM 420 Principles of Digital Photography for Convergent Media

Overview of the concepts, skills, and foundations of digital photography and its relevance and utility for convergent technologies such as the world wide web, streaming, podcasting, television production. Further explores its integration into media industries.

COMM 436 Advance Multimedia Production

Strategies and techniques for integrating audiovisual messages in Web-projects. Explores the potential of Internet to integrate different media formats and enhance the interactivity with the audiences. Further studies the current use of Web-publishing in specific professional fields, such as public relations, political communication, journalism, or education.

COMM 485 Topics in Media and Culture

Knowledge, attitude, and behavior-change strategies related to environmental and natural resource conservation issues. Coercive, incentive based, and communication-based change strategies will be contrasted. Additional written work will be required for graduate students.

COMM 490/492 Internship (3 - 6 credits)

Work in approved organization. Series of consultations and assigned readings and a final paper describing practical experiences in relation to theory are required.

COMM 493 Seminar in Communication

This capstone course for majors provides students with a structured environment in which to complete an independent research and/or mediated project.  Students will engage in peer workshops, and reflect upon the knowledge they have acquired in the discipline while honing their research and/or communication skills.

COMM 496 Field Studies in Communication (3 credits)

This course normally involves travel outside the United States. May be repeated for a maximum of nine credits.

Official CCSU’s Catalogue